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Yukiko Uchida

Yukiko Uchida  |  Associate Professor  |  Cultural Psychology Social Psychology

My research has focused on cultural variations in emotion and social relationships. In the course of my research in cultural psychology, I have suggested that daily practices and meanings construct our psychological functions and self-systems. In particular, my research examines the meanings of happiness and unhappiness; people's experience of emotions and understanding of others'; and the roles of emotional support and social relationships. My cross-cultural studies examine how participation in meaningful cultural practices fosters these psychological processes.

Uchida Lab: Cultural-Kokoro Network

Profile (in Japanese)

Email: uchida.yukiko.6m[at] kyoto-u.ac.jp


Ph.D. in Social Psychology, Graduate School of Human and Environmental Studies, Kyoto University, 2003
Postdoctoral Fellow, Japan Society for the Promotion of Science, 2003-2005
Visiting Scholar, University of Michigan, 2003-2004
Visiting Scholar, Stanford University, 2004-2005
Assistant Professor, Koshien University, 2005-2008
Assistant Professor, Kokoro Research Center, Kyoto University, 2008-2011
Associate Professor, Kokoro Research Center, Kyoto University, 2011-
Kyoto University Ph.D.(Social Psychology)

2012 Outstanding Paper Award: Japan Association for Planning Administration
Uchida, Y. (2011). Happiness in Japanese culture: Psychological and social requirements for reconstruction in Japan. Planning Administration, 34, 21-26.

2013 Outstanding Paper Award: Japan Group Dynamics Association
Uchida, Y., Endo, Y., & Shibanai, Y. (2012). Well-being and social relationship styles: Effects of quantity and quality of social relationships. Japanese Journal of Experimental Social Psychology. 52, 63-75.

2015 Agricultural Extension Research Society of Japan Award (encouraging prize)

2015 Most Outstanding Female Researchers Award, Kyoto University (Tachibana award)

2015 Outstanding Paper Award: The Japanese Psychological Association
Uchida, Y., & Ueno, T., & Miyamoto, Y. (2014). You were always on my mind: The importance of 'significant others' in the attenuation of retrieval-induced forgetting in Japan.
Japanese Psychological Research.56, 263–274

2016 International Contributions to Psychology; Awards for Distinguished Early and Middle Career Contributions (The Japanese Psychological Association)


Selected publications:

Uchida, Y., Savani, K., Hitokoto, H., & Kaino, K. (2017).
Do you always choose what you like? Subtle social cues increase preference-choice consistency among Japanese but not among Americans. Frontiers in psychology. Doi: 10.3389/fpsyg.2017.00169 full paper  

Ogihara, Y., Uchida, Y., & Kusumi, T. (2016). Losing confidence over time: Temporal changes in self-esteem among older children and early adolescents in Japan, 1999-2006. SAGE Open, 6, 1-8.
doi: 10.1177/2158244016666606

Kitayama, S., Akutsu, S., Uchida, Y., & Cole S. W. (2016).
Work, meaning, and gene regulation: Findings from a Japanese information technology firm. Psychoneuroendocrinology, 72, 175-181.

Choi, E., Kim, Y-y., & Uchida, Y. (2016). The folk psychology of happiness in Korea. Korean Journal of Culture and Social Issues, 22, 165-182.

Ishii, K., & Uchida, Y. (2016). Japanese youth marginalization decreases interdependent orientation. Journal of Cross-Cultural Psychology, 47, 376-384.

Tsai, J. L., et al (2016). Leaders' smiles reflect culturla differences in ideal affect. (9/14 authors). Emotion, 16, 183-195.

Boiger, M., Uchida, Y., Norasakkunkit, V., & Mesquita, B. (2016). Protecting autonomy, protecting relatedness: Appraisal patterns of daily anger and shame in the United States and Japan. Japanese Psychological Research, 58, 28-41.

Uchida, Y., & Oishi, S. (2016). The happiness of individuals and the collective. Japanese Psychological Research, 58, 125-141.

Ford, B. Q., Dmitrieva, J. O., Heller, D., Chentsova-Dutton, Y., Grossmann, I., Tamir, M., Uchida, Y., Koopmann-Holm, B., Uhrig, M., Floerke, V., Bokhan, T., & Mauss, I. B. (2015). Culture shapes whether the pursuit of happiness predicts higher or lower well-being.
Journal of Experimental Psychology: General, 144, 1053-1062.
Featured:Greater Good Science Center at UC Berkeley. Top 10 Insights from the Science of a Meaningful Life in 2015

Sasagawa, K., Takemura, K. & Uchida, Y. (2015). The relationship between contingency of self-worth and workers' mental health. Stress Science Research, 30, 131-137.

Ogihara, Y., Fujita, H., Tominaga, H., Ishigaki, S., Kashimoto, T., Takahashi, A., Toyohara, K., & Uchida, Y. (2015). Are common names becoming less common? The rise in uniqueness and individualism in Japan. Frontiers in Psychology. 6:1490.

Uchida, Y., & Norasakkunkit, Y. (2015). The Neet and Hikikomori spectrum: Assessing the risks and consequences of becoming culturally marginalized. Frontiers in Psychology. doi: 10.3389/fpsyg.2015.01117/

Uchida, Y. (2015). Culture and happiness among Japanese youth: The coexistence of individualism and close relationship orientation. Journal of Social Problems (in Japanese), 30, 57-67.

Uchida, Y., Kanagawa, C., Takenishi, A., Harada, A., Okawa, K., & Yabuno, H. (2015). How did the media report on the Great East Japan Earthquake? Objectivity and emotionality seeking in Japanese media coverage. PLoS ONE, e0125966.

Savani, K., Wadhwa, M., Uchida, Y., Ding, Y., & Naidu, N. V. R. (2015). When Norms Loom Larger Than the Self: Susceptibility of Preference-Choice Consistency to Normative Influence Across Cultures. Organizational Behavior and Human Decision Processes, 129, 70-79.

Morling, B., Uchida, Y., Frentrup, S. (2015). Social support in two cultures: Everyday transactions in the U.S. and empathic assurance in Japan.
PLoS ONE, 10(6): e0127737. doi:10.1371/journal.pone.0127737

Park, J., Uchida, Y., & Kitayama, S. (2015). Cultural variation in implicit independence: An extension of Kitayama et al. 2009.
International Journal of Psychology, Online Version DOI: 10.1002/ijop.12157

Nagaoka, C., & Uchiad, Y. (2015). Occupational stressors and mental health of workers in periodic inspection of nuclear power plant: A preliminary study on radiation control personnel and nondestructive testing personnel. (in Japanese)
Planning and Public Management, 38, 33-44.

Kyono, C., Uchida, Y., & Yoshinari, Y. (2015).
Japanese speakers’ cognition and the use of the beneficiary auxiliary verbs temorau and tekureru: Analysis of questionnaire survey.
The Japanese Journal of Language in Society, 17, 56-67.

Uchida, Y., Ogihara, Y., & Fukushima, S. (2015). Interdependently achieved happiness in East Asian cultural context: A Cultural Psychological point of view.
In Trommsdorff, G & Assmann, W. R (Eds.), Engaging in interdisciplinary research. Quality of life in cultural context. (pp. 217-229).
Universitatsverlag Konstanz, UTB., Germany.

Uchida, Y., Ogihara, Y., & Fukushima, S. (2015). Cultural construal of wellbeing - Theories and empirical evidence.
In Glatzer, W., Camfield, L., Moller, V., & Rojas, M. (Eds.), Global Handbook of Quality of Life: Exploration of Well-Being of Nations and Continents. (pp. 823-837). Springer Netherlands.
DOI: 10.1007/978-94-017-9178-6_38 [peer-reviewed book chapter]

Hitokoto, H. & Uchida, Y. (2015). Interdependent Happiness: Theoretical Importance and Measurement Validity.
Journal of Happiness Studies, 16, 211-239.

Nagaoka, C., & Uchida, Y. (2014).
Preliminary study on the relation between the coping patterns and the mental health of radiation control personnel and non-destructive inspectors engaged in the periodic inspections of nuclear plants.
Journal of Occupational Health, 56, 169-177.

Uchida, Y., & Takemura, K. (2014). Editorial: Regional Communities. Psychologia, 57, 225–228.

Takemura, K., Uchida, Y., & Fujino, M. (2014).
Extension officers as social coordinators: Comparison between agricultural and fishing communities in Japan. Psychologia, 57, 245–258.

Ogihara, Y, Uchida, Y., and Kusumi, T. (2014).
How do Japanese perceive individualism? Examination of the meaning of individualism in Japan.
Psychologia, 57, 213-223.

Norasakkunkit, V., & Uchida, Y. (2014).
To conform or to maintain self-consistency? Hikikomori risk in Japan and the deviation from seeking harmony.
Journal of Social and Clinical Psychology, 33, 919-937.

Ishii, K., Kitayama, S. and Uchida, Y. (2014).
Voluntary settlement and its consequences on predictors of happiness: the influence of initial cultural context. Frontiers in Psychology. 5:1311. doi: 10.3389/fpsyg.2014.01311

Ikeda, K., Fujimoto, S., Morling, B., Ayano-Takahara, S., Carroll, A. E., Harashima, S., Uchida, Y., & Inagaki, N. (2014).
Social orientation and diabetes-related distress in Japanese and American patients with type 2 diabetes.
PLoS ONE 9(10): e109323. doi:10.1371/journal.pone.0109323

Takemura, K., Uchida, Y., & Yoshikawa S (2014). Roles of extension officers to promote social capital in Japanese agricultural communities. PLoS ONE 9: e91975. doi:10.1371/journal.pone.0091975

Uchida, Y., & Norasakkunkit, V. (2014). Asian versus Western views.
In: Michalos AC (Ed.). Encyclopedia of Quality of Life and Well-Being Research. Springer,
Dordrecht, Netherlands: Springer, pp 248-253.

Ogihara, Y., & Uchida, Y. (2014).
Does individualism bring happiness? Negative effects of individualism on interpersonal relationships and happiness. Frontiers in Psychology. 5:135.
doi: 10.3389/fpsyg.2014.00135

Uchida, Y., & Ueno, T., & Miyamoto, Y. (2014). You were always on my mind: The importance of 'significant others' in the attenuation of retrieval-induced forgetting in Japan.
Japanese Psychological Research.56, 263–274

Uchida, Y., Takahashi, Y., & Kawahara, K. (2014). Changes in hedonic and eudaimonic well-being after a severe nationwide disaster: The case of the Great East Japan Earthquake. Journal of Happiness Studies, 15, 207-221.

Uchida, Y. (2013). Changes in well-being and attitude toward life after the Great East Japan Earthquake,
Environmental Research Quarterly, 172, 83-91.

Uchida, Y., Norasakkunkit, V., & Kitayama, S. (2013).
Cultural constructions of happiness: Theory and empirical evidence.
In A. Delle Fave (Ed.), The exploration of happiness: Present and future perspectives. Springer.pp.269-280.

Boiger, M., Mesquita,B., Uchida, Y., & Barrett, L. F. (2013). Condoned or condemned - the situational affordance of anger and shame in the US and Japan. Personality and Social Psychology Bulletin, 39, 540-553.

Uchida, Y. (2013). Happiness in Japan and a proposal for a sustainable society. Environmental Research Quarterly, 169, 44-52.

Park, J., Haslam, N., Shimizu, H., Kashima, Y. & Uchida, Y. (2013). More Human Than Others, but Not Always Better: The Robustness of Self-Humanizing Across Cultures and Interpersonal Comparisons. Journal of Cross-Cultural Psychology, 44, 671- 683.

Oishi, S., Kesebir, S., Miao, F. F., Talhelm, T., Endo,Y., Uchida, Y., Shibanai, Y., & Norasakkunkit, V. (2013). Residential mobility increases motivation to expand social network:But why? Journal of Experimental Social Psychology, 49, 217-223.

Uchida, Y., & Ogihara, Y. (2012). Personal or interpersonal construal of happiness: A cultural
psychological perspective. International Journal of Wellbeing, 2(4), 354-369. doi:10.5502/ijw.v2.i4.5

Uchida, Y., & Takemura, K. (2012). Working on social ties: Social psychological approach toward extension officers in agricultural communities. Tokyo: Soshinsha (in Japanese).

Uchida, Y., Endo, Y., & Shibanai, Y. (2012). Well-being and social relationship styles:
Effects of quantity and quality of social relationships.
Japanese Journal of Experimental Social Psychology. 52, 63-75.

Uchida, Y., & Ogihara, Y. (2012). Cultural construal of happiness: Cultural psychological perspectives and future direction of happiness research. Japanese Psychological Review, 55, 26-42.

Norasakkunkit, V., Uchida, Y., & Toivonen, T. (2012). Caught between culture, society, and globalization: Youth marginalization in postindustrial Japan. Social and Personality Psychology Compass, 6/5, 361-378.

Norasakkunkit, V., & Uchida, Y., (2012). Marginalized Japanese youth in post-industrial Japan: Motivational patterns, self-perceptions, and the structural foundations of shifting values. In Trommsdorff, G., & Chen, X. (Eds). Values, Religion, and Culture in Adolescent Development. pp.211-234. Cambridge: Cambridge University Press.

Bastian, B., Kuppens,P., Hornsey, M. J., Park, J., Koval, P., & Uchida, Y. (2012). Feeling bad about being sad: The role of social expectancies in amplifying negative mood. Emotion, 12, 69-80.

Norasakkunkit, V., Kitayama, S., & Uchida Y. (2012). Social anxiety and holistic cognition: Self-focused social anxiety in the United States and Other-focused social anxiety in Japan. Journal of Cross-Cultural Psychology, 43, 742-757.

Uchida, Y. (2011). Happiness in Japanese culture: Psychological and social requirements for reconstruction in Japan. Planning Administration, 34, 21-26.

Norasakkunkit, V., & Uchida, Y., (2011). Psychological Consequences of Post-Industrial Anomie on Self and Motivation Among Japanese Youth. Journal of
Social Issues, 67, 774-786.

Toivonen, T., Norasakkunkit, V., & Uchida, Y. (2011). Unable to Conform, Unwilling to Rebel? Youth, Culture and Motivation in Globalizing Japan. Frontiers in Cultural Psychology, 2:207. doi: 10.3389/fpsyg.2011.00207

Uchida, Y., Takemura, K., & Yoshikawa, S. (2011). The coordination roles of extension officers within Japanese agricultural communities. Sociotechnica, 8, 194-203.

Wilken, B., Miyamoto, Y., & Uchida, Y. (2011). Cultural influences on preference consistency: Consistency at the individual and collective levels. Journal of Consumer Psychology, 21, 346-353.

Uchida, Y. (2011). “A holistic view of happiness: Belief in the negative side of happiness is more prevalent in Japan than in the United States.,” Psychologia, 53, 236-245.

Uchida, Y. (2011). Sympathy in Japanese cultural context: A cross-cultural perspective, Iwanami Science Journal “Kagaku” 81, No.1, pp 51-52.

Uchida, Y. (2011). Extension Activities within Japanese Agricultural Communities: Perspectives from social psychology. Journal of Agriculture and Extension, 47, 48-51.

Miyamoto, Y., Uchida, Y., & Ellsworth, P. C. (2010). “Culture and mixed emotions: Co-occurrence of positive and negative emotions in Japan and the U.S.,” Emotion, 10, 404-415.

Uchida, Y., Townsend, S.S.M., Markus, H. R., & Bergsieker, H. B. (2009). Emotions as Within or Between People? Cultural Variation in Lay Theories of Emotion Expression and Inference. Personality and Social Psychology Bulletin. 35, 1427-1439.

Uchida, Y., & Kitayama, S. (2009). Happiness and unhappiness in east and west: Themes and variations. Emotion, 9, 441-456.

Uchida, Y. (2009). Culture and mind. In Y. Endo (Ed.) Social Psychology, pp. 161-180. Minerva Publishing, CO. LTD. (Japanese)

Uchida, Y. (2008). Mutual constitution between culture and mind: Theory and methodology in cultural psychology. Journal of Cultural Anthropology, 9, 46-63 .

Uchida, Y. (2008). Contingencies of self-worth in Japanese culture: Validation of Japanese Contingencies of Self-Worth scale. Japanese Journal of Psychology, 79, 3, 250-256.

Uchida, Y., Kitayama, S., Mesquita, B., Reyes, J. A. S., & Morling, B (2008). Is Perceived emotional support beneficial? Well-being and health in independent and interdependent cultures. Personality and Social Psychology Bulletin, 34, 741-754.

Uchida, Y. (2008). Culture and emotion: Cross-cultural analysis and implications for organizational theory. Organizational Science, 41, 48-55.

Tsai, J. L., Louie, J Y., Chen, E. E., & Uchida, Y. (2007). Learning what feelings to desire: Socialization of ideal affect through children's storybooks. Personality and Social Psychology Bulletin, 33, 17-30.

Kitayama, S., Uchida, Y., & Niiya, Y. (2007). Culture and Emotion: Japanese current issues. In K. Fujita (Ed.). Emotional Science, pp173-210 Kyoto University Press. (Japanese)

Kitayama, S., Duffy, S., & Uchida, Y. (2007). Self as cultural mode of being. In S. Kitayama & D. Cohen (Eds.), Handbook of Cultural Psychology, pp 136-174. Guilford Press.

Markus, H. R., Uchida, Y., Omoregie, H., Townsend, S., & Kitayama, S. (2006). Going for the gold: Sociocultural models of agency in Japanese and American contexts. Psychological Science, 17, 103-112.

Mondillon, L., Niedenthal, P. M., Brauer, M., Rohman, A., Dalle, N., & Uchida, Y. (2005). ''Cultures'' of power and beliefs about power and emotional experience. Personality and Social Psychology Bulletin, 31, 1112-1122. 

Kitayama, S., & Uchida, Y. (2005). Interdependent Agency: An Alternative System for Action. In R. Sorrentino, D. Cohen, J.M. Olson, & M. P. Zanna (Eds.)., Culture and social behavior: The Ontario Symposium, (Vol. 10), pp137-164. Mahwah, NJ: Erlbaum

Uchida, Y., Norasakkunkit, V., & Kitayama, S. (2004). Cultural constructions of happiness: Theory and empirical evidence. Journal of Happiness Studies, 5, 3, 223-239.

Kitayama, S., & Uchida, Y. (2003). When implicit and explicit self-evaluations fail to converge: evaluating self and friend in two cultures. Journal of Experimental Social Psychology, 39, 476-482.

Uchida, Y., & Kitayama, S. (2001). Development and validation of a sympathy scale. Japanese Journal of Psychology, 72, 4, 275-282.